Message from the President


Working to Create & Expand a Fair Auction Market:
An Imperative Part of Distribution Infrastructure in 21st Century Japan



Although the history of auction markets dates back 300 years in the West, this figure is a mere 18 years for Japan, and as such, is one market area predicted to grow in the 21st Century. Clearly, the creation of a social platform centered on the liquidation of high-quality items, especially artworks, has just begun.



SHINWA AUCTION is the first business in Japan to hold consecutive auctions for liquidating artworks in which the general public can participate freely, and has worked hard to breathe new life into artwork trading, an industry previously thought to be unpredictable in terms of business practices and price formation. Based on the corporate philosophy, "Creating and Expanding a Fair and Reliable Auction Market," the Company has carried out reforms relating to the way in which items pass from seller to buyer, and as a result, currently occupies an overwhelming share of all successful bids placed within the artwork trading market. In other words, SHINWA AUCTION is leading the way as the number one open auction corporation in Japan.



The Japanese auction market has experienced much growth and is expected to expand rapidly in the future, and in order to support this, we must educate consumers so that they are able to determine the value of artworks on their own, without having prices imposed on them. In preparation for this type of market expansion, SHINWA AUCTION has not just taken a modern approach to corporate management, but has also thoroughly invested the development of a fair and reliable auction market from the perspective of its customers. All of the SHINWA AUCTION's staff understand the importance of retaining a reputation as an auction house that only handles the very best quality and finest works of art, and the Company has increased its brand status within the industry. By utilizing our know-how and experience in artworks to enter into new auction areas, such as European decorative art, contemporary art, wine, jewelry, and watches, we have established a most solid business portfolio.



We have held many serious discussions and debates about the creation of a market for liquidating high-quality items, a market much needed in Japan, and the establishment of a new distribution infrastructure within that market. Of course, controversy still surrounds some issues, but in the end, we must arrive at a conclusion and proceed together as a company. This way of thinking forms the cornerstone for SHINWA AUCTION's operations. We ask for your continued understanding and support.



Hajime Baba
Representative Director and President



Company Policies


Creating and Expanding a Fair and Reliable Auction Market

Providing Trustworthy Operation for Both Sellers and Buyers

Fostering the Appreciation of Aesthetics as Enriching to Life